You can raise money for your business using Drove's crowdfunding campaigns.
Unlike NPOs, crowdfunding for businesses is not to raise donations, but to sell products and services. That's why when people join a business campaign, they don't give money without getting something in return; they get a reward.
Store vs. Crowdfunding
What's best for your business? That depends.
A crowdfunding campaign is a limited-time campaign with a clear goal and some urgency. Say you want to publish a book or sell products at a special price - crowdfunding is probably the right tool for the job.
Crowdfunding lets you set a campaign goal and an end-date that will be seen by your supporters and prompt them to purchase your goods as quickly as possible, and take part in the service or product you're offering to the world.
An online store, on the other hand, can stay active for long. You can add new products and update the contents.
A store doesn't have sales goals or a time limit.
A store can also be an extension of a successful crowdfunding campaign.
Every Drove campaign is flexible, which means that you get the money whether or not the campaign met its goal. Campaigns that have to meet a goal in order to be executed are not supported.
You need to maintain transparency with your contributors, so that they can know what happens to their money if you don't meet your goal.
When you're a business, the perk is a purchase - not a donation. This is your opportunity to sell your product or service in an innovative, creative way. Offer your product or service to your supporters and collaborate with partner businesses to offer additional, related perks.
Performance
In Drove, you can get measurable insights on your campaigns, such as conversion rates, conversions from newsletters and text messages, shares, how many new contacts you've made, and more!
Crowdfunding
Shop
Each campaign on your platform sends an automatic email to anyone who's made a purchase, or has not completed their order. These emails are worth shares and reclaimed abandoned carts. Go to the Automations tab to see how many had returned thanks to these emails and texts, and how much money they ended up bringing in.
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